Black Hills & Badlands Tourism Association | Black Hills & Badlands - South Dakota
  • Black Hills & Badlands Tourism Association

Black Hills & Badlands Tourism Association

On Dec. 20, 1939, Black Hills & Badlands Tourism Association (BH&B) set out on a mission to solidify the Black Hills and Badlands region as a destination with so much to see and do that you just had to make a weekend out of it. That's why for the past 80 years BH&B has been dedicated to promoting the Black Hills and Badlands region—for the benefit of the communities we serve, our members and visitors.

BH&B’s board-approved strategic marketing plans increase visitor numbers, trip duration and visitor sales. These efforts ensure a healthy future for BH&B and the visitor industry as a whole.

We’re proud to be South Dakota’s oldest, largest and most vibrant private-sector tourism association. Together, our unified voice strengthens the tourism industry and maintains it as a driving economic force for our region.

Oct 2683rd Annual Meeting & Membership Luncheon
83rd Annual Meeting & Membership Luncheon

Latest posts

BH&B Member Appreciation & Recognition

BH&B Member Appreciation & Recognition

We're sending a big thank you to our new and renewing members. Your commitment to BH&B strengthens and unifies our voice while solidifying the tourism industry as a vital economic force for our region and the state of South Dakota as a whole.

Experiencing ESTO 2022

Experiencing ESTO 2022

The U.S. Travel Association’s 2022 Educational Seminar for Tourism Organizations (ESTO) was held August 6-9, 2022, in Grand Rapids, MI.