Black Hills & Badlands Tourism Association
Since 1939, the Black Hills & Badlands Tourism Association (BH&B) has proudly served the region, benefiting local communities, our members, and our visitors.
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Reach New Heights
Mission
As a private, nonprofit organization, our mission is to serve as a unifying force to increase visitor numbers, trip duration and visitor sales for the economic benefit of our members and the communities we serve.
Vision
Our vision is that the Black Hills and Badlands region will be the ultimate experience.
Purpose
To serve members by promoting, advocating and marketing the Black Hills and Badlands region.
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Welcome to the New BlackHillsBadlands.com Experience
The Black Hills & Badlands region of South Dakota is a hallmark of scenic landscapes, historical landmarks, and vibrant communities, and now, planning the ultimate vacation is easier than ever!
Adventure Guides
Discover something to do along the way.
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On the Road to Mount Rushmore — Highway 16
Embarking on the picturesque journey down Highway 16 towards the iconic Mount Rushmore National Memorial isn't just a drive through the Black Hills of South Dakota; it's a voyage into the heart of American adventure and history.
Start planning your perfect vacation
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Take Flight — Rapid City Regional Airport Sweepstakes
Get ready to fly with ease and maybe win big! Rapid City Regional Airport (RAP) is your ultimate gateway to the Black Hills, offering seamless connectivity and top-notch amenities for a stress-free travel experience. This summer, they're upping the ante with an exciting sweepstakes giveaway worth $650!
Plan Your Trip
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