Black Hills & Badlands Tourism Association | Black Hills & Badlands - South Dakota
  • Black Hills & Badlands Tourism Association

Black Hills & Badlands Tourism Association

On Dec. 20, 1939, Black Hills & Badlands Tourism Association (BH&B) set out on a mission to solidify the Black Hills and Badlands region as a destination with so much to see and do that you just had to make a weekend out of it. That's why for the past 80 years BH&B has been dedicated to promoting the Black Hills and Badlands region—for the benefit of the communities we serve, our members and visitors.

BH&B’s board-approved strategic marketing plans increase visitor numbers, trip duration and visitor sales. These efforts ensure a healthy future for BH&B and the visitor industry as a whole.

We’re proud to be South Dakota’s oldest, largest and most vibrant private-sector tourism association. Together, our unified voice strengthens the tourism industry and maintains it as a driving economic force for our region.

Latest posts

2020 BH&B Literature Drop

2020 BH&B Literature Drop

Revised to respect health and safety concerns while still providing a needed resource to the visitor industry, the 2020 Literature Drop is a great way to distribute your brochures to South Dakota Welcome Centers.

BH&B Board of Directors | Debbie Speas

BH&B Board of Directors | Debbie Speas

The BH&B Board of Directors plays an important role in the success of the organization by providing strategic oversight, guidance and influence to support the organization’s mission.

Send Your Information In: 2020 Safety Measures and Opening Dates

Send Your Information In: 2020 Safety Measures and Opening Dates

As the region begins to open for the summer season, we would like to help facilitate the conversation around reopening and bridge the gap between visitors and establishments. To do this, BH&B will be curating a new collection of articles with information directly from you, our member business