Black Hills & Badlands Tourism Association | Black Hills & Badlands - South Dakota
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Black Hills & Badlands Tourism Association

On Dec. 20, 1939, Black Hills & Badlands Tourism Association (BH&B) set out on a mission to solidify the Black Hills and Badlands region as a destination with so much to see and do that you just had to make a weekend out of it. That's why for the past 80 years BH&B has been dedicated to promoting the Black Hills and Badlands region—for the benefit of the communities we serve, our members and visitors.

BH&B’s board-approved strategic marketing plans increase visitor numbers, trip duration and visitor sales. These efforts ensure a healthy future for BH&B and the visitor industry as a whole.

We’re proud to be South Dakota’s oldest, largest and most vibrant private-sector tourism association. Together, our unified voice strengthens the tourism industry and maintains it as a driving economic force for our region.

Latest posts

2021 Distribution Update

2021 Distribution Update

We are cruising along with our distribution efforts as we continue to receive more shipments of the 2021-22 Black Hills & Badlands Vacation Guide.

Thank You Thursday ∙ New Members ∙ June 17, 2021

Thank You Thursday ∙ New Members ∙ June 17, 2021

We're sending a big thank you to our new members. Your commitment to BH&B strengthens and unifies our voice while solidifying the tourism industry as a vital economic force for our region and the state of South Dakota as a whole.

Thank You Thursday ∙ New Members ∙ June 3, 2021

Thank You Thursday ∙ New Members ∙ June 3, 2021

We're sending a big thank you to our new members. Your commitment to BH&B strengthens and unifies our voice while solidifying the tourism industry as a vital economic force for our region and the state of South Dakota as a whole.

Black Hills & Badlands is prioritizing safe travel.

Learn more at BlackHillsBadlands.com/TRAVELSAFE.