June Content: "Gear Up & Go"
June in the Black Hills & Badlands marks the official start of summer — a time when families, adventurers, and road-trippers flock to our region for unforgettable experiences. As tourism heats up…
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Hit the Road to More Visitors – Join Our Digital Road Trip Campaign
Digital Road Trip Campaign is back for another summer—after strong engagement last year, we’re once again targeting key drive markets in North Dakota, Montana, and Wyoming to inspire late-summer…
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Affordability Drives Visitor Decisions — Promote Your Coupons on BlackHillsBadlands.com
As travelers continue to keep a close eye on their budgets, affordability is playing a bigger role than ever in vacation planning. Across the travel industry, reports show that Americans are still…
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Public Safety Power Shutoff (PSPS) Program to Begin This Summer
This summer, Black Hills Energy will implement a local Public Safety Power Shutoff (PSPS) program as part of its wildfire mitigation efforts. During times of extreme fire danger—such as high winds…
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Michelle Thomson Receives Woman’s Choice Award at Statewide Women in Business Luncheon
We are proud to share that Michelle Thomson, President & CEO of the Black Hills & Badlands Tourism Association (BH&B), was honored with the Woman’s Choice Award at the Outstanding Women in Business…
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Parks & Attractions Meeting Recap — 42nd Annual Lit Swap
Tourism industry professionals, state agencies, and other local, travel partners met for the Black Hills & Badlands Tourism Association’s annual Parks & Attractions Meeting. The focus of the meeting…
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Press Release: Black Hills & Badlands to Host 42nd Annual Literature Swap
RAPID CITY, SD - Kick off the 2025 tourism season at Black Hills & Badlands Tourism Association’s 42nd Annual Literature Swap on Tuesday, May 6 at The Monument in Rushmore Halls C & D. From 9 a.m…
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May Content: "May the Adventure Begin"
As the Black Hills and Badlands transform from spring’s vibrant greens to the golden beginnings of summer, May offers the perfect opportunity for tourism businesses to align messaging and visitation…
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