A motorcycle ride through the Black Hills and Badlands of South Dakota is a full-body experience, invigorating all the senses to join in equilibrium; freedom, oneness and control. The bike becomes an unencumbered extension of the rider – an experiential difference between being outside and just looking at it through a window.
From north to south and east to west, the entire Black Hills and Badlands region is dotted with epic rides. Though the curves and rugged landscape often demand complete concentration, the ride itself provides utter relaxation and a deeply rooted sense of independence for all who dare to escape the mundane.
In a varied landscape offering thrilling rides and amazing scenery, it’s no wonder hundreds of thousands of riders make the annual pilgrimage to the Sturgis Motorcycle Rally. During any other month of the year, the small town of Sturgis is home to just under 6,900 souls. But when the roar of the rally rolls around, the city swells to 500,000 or more bikers (and biker wannabes).
Whether you’re coming for the rally or during any other time of the year, an exhilarating ride through the Black Hills and Badlands is an unforgettable way to sample a slice of the Old West and experience some of the most beautiful land in the country