2027 Spring Direct Mailer Co-op


Reach targeted travelers through seasonal direct mail co-op campaigns with Black Hills & Badlands and Travel South Dakota.

Campaign Overview


Reach your target audience through a professionally designed, high-quality direct mailer paired with a powerful digital component.

  • Direct Mail Distribution
    • Sent to 10,000 qualified households per market in Minneapolis, MN, or Denver, CO.
  • Email Blast
    • Sent to 110K engaged subscribers
  • Release
    • April/May
    • Attractions, Communities, Events, and General "See & Do" members only

Pricing (Per Market)


  • Regular Ad Spot
  • Exclusive Full-Panel Featured Spot
    • Premium placement
    • Larger format with expanded photo panel
    • Only one available

 

Available Inventory


  • 12 Regular Ad Spots
  • 1 Full-Panel Featured Spot
  • First-come, first-served

 

Who Can Participate


Open to all Black Hills & Badlands Attractions, Communities, Events, and General "See & Do" members.

 

What’s Included (Standard Spot)


  • Print: Includes, photo / logo, 30-40 words of copy, phone number, web address, and location.
  • Digital: Includes an eBlast sent to 110K subscribers with a dedicated landing page and link to your BH&B listing.

Spring Mailer 1880 Train

Exclusive Full-Panel Featured Spot

Important Deadline


  • Sales Deadline: TBD
  • All ad assets are due by: TBD

Please submit final materials by email to your Sales & Membership Director.