2026 Spring Direct Mailer Co-op

 

In Partnership with Travel South Dakota

Sales are officially open! This campaign consistently drives visitation and fills fast. Don’t miss the opportunity to market your business to high-intent peak season travelers.

Campaign Overview


Reach your target audience through a professionally designed, high-quality direct mailer paired with a powerful digital component.

  • Direct Mail Distribution
    • Sent to 10,000 qualified households per market in Minneapolis, MN, and Denver, CO.
  • Email Blast
    • Sent to 120,000+ engaged subscribers
  • Release
    • April/May
    • Attractions, Communities, and General "See & Do" members only

Pricing (Per Market)


  • Regular Ad Spot – $975
  • Exclusive Full-Panel Featured Spot (SOLD) – $2,000
    • Premium placement
    • Larger format with expanded photo panel
    • Only one available

 

Available Inventory


  • 12 Regular Ad Spots
    • 10 presold for each market
  • 1 Full-Panel Featured Spot (SOLD)
  • First-come, first-served

 

Who Can Participate


Open to all Black Hills & Badlands Attractions, Communities, and General "See & Do" members.

 

What’s Included (Standard Spot)


Each ad includes:

  • High-resolution photo
  • 40-word business description
  • Website URL
  • Phone number
  • City location

Spring Mailer 1880 Train

Exclusive Full-Panel Featured Spot

Important Deadline


  • Sales Deadline: January 26th, 2026
  • All ad assets are due by: February 2nd, 2026

Please submit final materials by email to your Sales & Membership Director.