This summer, Black Hills Energy will implement a local Public Safety Power Shutoff (PSPS) program as part of its wildfire mitigation efforts. During times of extreme fire danger—such as high winds, dry conditions, or excessive heat—power may be proactively shut off in specific areas to help prevent wildfires.
We recognize the importance of reliable electricity to both the visitor experience and the day-to-day operations of our tourism businesses. While the safety of our communities and natural landscapes remains the top priority, we understand this program raises questions and concerns—especially during the busy travel season.
Black Hills & Badlands Tourism Association is working to stay informed and engaged with local officials and Black Hills Energy as the program is rolled out. We’re advocating for clear and timely communication so that our members and visitors are not caught off guard, and we’re also utilizing our national resources to learn from other destinations that have experienced Public Safety Power Shutoffs and how they’ve communicated with their tourism industries and guests.
We encourage you to:
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Visit Black Hills Energy’s website for official PSPS information and resources.
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Begin thinking about contingency plans for your business and guest communication
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Review the many recent news stories and interviews with utility representatives, which provide helpful context and insights. Local media outlets have been covering the issue, and we highly recommend you take time to review these reports.
We’ll continue to share updates and guidance as they become available. In the meantime, please don’t hesitate to reach out with questions or concerns—we’re here to support you.